Ongoing Subscriptions is proudly built in California, USA
Features

The most complete subscription app for growth

Power retention, unlock revenue, and give your customers control — all with one lightning-fast platform.

From $49/month · 14-day free trial

5.0 (64 reviews) on the Shopify App Store · Built for Shopify

Trusted by 1,000+ Shopify brands

  • Taste Republic
  • Blitz
  • Dirty Unicorn
  • Healingo
  • The Bod Society
  • Chubbs Coffee
  • Juan Valdez Café
  • Blu
  • Prohibition Soap
  • BBQ Pitstop
  • Kuki Coffee
  • Dawn Organics
  • The Good Hippie
  • Churchill's Fine Teas
  • Korma
Sell

Sell Subscriptions with Ongoing

Launch and sell subscriptions fast — no code, no friction.

Coffee product page with one-time and subscribe-and-save options

Add Subscriptions to Any Product

Turn any product into a subscription. Just pick the product, set the frequency, and go live.

One-Time & Subscription Mixed Cart

Let customers mix one-time purchases with subscriptions — all in a single checkout.

Toggle Between Purchase Types

Give shoppers a clear choice between buying once or subscribing — right on the product page.

Subscription-Only Products

Want to offer a subscription-only product without a one-time purchase option? Done.

Powered by Shopify Subscriptions API

Built using official APIs for long-term reliability and future-proof scaling.

Native Shopify Checkout

Subscriptions run through native checkout. No redirects, no friction.

Embed Subscription Widgets

Place subscription options wherever you need them — product pages, collections, or custom landing pages — using flexible subscription widgets.

Theme Compatibility Online Store 2.0

No need to redesign your store. Fully compatible with modern Shopify themes.

Automatic Product Sync

When you update a product in Shopify — title, price, image, etc. — your subscription options update automatically. No double-editing required.

Create

Create Subscriptions with Ongoing

Launch any kind of subscription — fully customizable, no code needed.

Monthly Subscriptions

Let customers auto-reorder the same product every month. Perfect for consumables like coffee, dog food, or supplements. Set it and forget it.

Prepaid Subscriptions

Offer 3, 6, or 12-month prepaid options. Get upfront cash, reduce churn. Works great with commitment discounts. Timeframes fully customizable.

Gift Subscriptions

Let customers send a prepaid subscription as a gift. You choose the lengths (3, 6, 12 months), and we handle making the order. Optional custom intervals.

Custom Subscription Plans

Create any subscription setup you want. Choose how often to bill and deliver, set discounts, and customize commitment terms. No restrictions — just flexible plans, built your way. No BS.

Build-a-Box Subscriptions

Let customers build their own box. You set the rules: limits, swap windows, product pools. They mix and match. Offer bundle discounts based on quantity — totally up to you.

Minimum Commitment Subscriptions

Add commitment terms to your plans. Example: require 3+ billing cycles before cancel. Clear terms, easy enforcement. Fully customizable timeframes.

Subscription Bundle Discounts by Quantity

Automatically apply discounts based on how many items customers subscribe to. Great for “buy more, save more” offers that boost AOV and reward loyal subscribers.

Anchor Dates Subscription Rules

Set anchor dates to control exactly when orders are billed and shipped. Ideal for syncing with fulfillment schedules or coordinating group shipments.

Access Subscriptions

Turn subscriptions into exclusive memberships. Offer perks like gated access, member-only discounts, member-only products, or free shipping to drive retention and brand loyalty.

Manage

Subscription Management with Ongoing

Let customers manage everything — less churn, fewer support tickets.

Phone showing a subscriber's options to swap, skip and change frequency

Subscriber Account Portal

Give your customers full control. Pause, skip, swap, cancel — all without emailing you.

Swap Products or Variants

Let customers change flavors, sizes, or items before the next charge. Keeps them subscribed longer.

Change Delivery Frequency

Customers can switch between weekly, monthly, or custom intervals anytime — no support ticket needed.

Reschedule Next Delivery

Running low? Let them bump up the next order. Too much? Push it out. Easy.

Update Shipping Address

Moving? No problem. Customers update their address in one click, and you're always shipping to the right place.

Cancellation Questionnaire

Don't just lose a subscriber — learn why. Collect reasons and turn feedback into retention wins.

View Subscription Order History

Customers can see every order they've received. Total transparency, no “where's my stuff?” emails.

Skip Order and Pause Option

Let subscribers take a break without canceling. Pause for a month, or skip a shipment — up to them.

Update & Swap Payment Method

Card declined? Let customers fix it fast. Update or swap their payment method directly in the portal.

Add & Remove Products

Customers can add or drop items from their subscription order with zero effort. Less churn, more flexibility.

Adjust Quantity

Need more? Need less? Subscribers can tweak the quantity per item anytime — no support needed.

Adjust Subscription Bundle Options

Make it modular. Subscribers can adjust their bundle setup each cycle. Keeps things fresh and customizable.

Retention

Churn & Retention Tools with Ongoing

Keep more customers. Fight churn and boost LTV with built-in retention tools.

Payment retries

Day 1Declined
Day 3Declined
Day 7Paid

Your card expires soon

Update it before your next delivery on Dec 2.

Update card

Automated Retry Payments

Automatically retry cards and keep revenue flowing. No manual chasing, no lost revenue.

Charge Recovery Metrics

Failed payments don't have to mean lost revenue. See what's recovered, what's failing, and tighten the loop.

Subscription Churn Rate

See how many subscribers you're losing (and when). Monitor churn trends and get ahead of problems.

Retention Strategies

Minimum commitments and prepaid plans are great for reducing churn and boosting lifetime value.

Expired Card Emails

Proactively reminds customers to update an expired card before their next billing date.

Payment Recovery Notifications

We'll send the customer a branded email with a link to update their card — no support ticket needed, no churn.

Smart Cancellation Flows

Stop churn before it happens. Show save offers, gather cancel reasons, and let customers pause instead — all inside the cancel flow.

Billing Recovery Settings

Control how often to retry failed payments and what happens next — so you recover more revenue, automatically.

Billing Recovery Dashboard

See every failed payment, retry and recovery in one place — so you recover more revenue, automatically.

Subscriptions you can trust

Total sales from Ongoing stores
$121M
Total sales from Ongoing stores
Verified subscription renewals
5M
Verified subscription renewals
Subscription orders generated
1.9M
Subscription orders generated
Stores using Ongoing
15,483+
Stores using Ongoing
Analytics

Subscription Analytics with Ongoing

Insights that drive growth. Track revenue, churn, and customer behavior — fast.

Subscription cohort retention

Share of each month's new subscribers still active

StartM0M1M2M3M4M5
Jan100%96%93%89%81%78%
Feb100%96%80%72%70%
Mar100%91%84%80%
Apr100%94%89%
May100%92%
Jun100%

Active subscribers

390

MRR

$8.4K

Churn

2.6%

New Subscriber Growth

Keep tabs on growth with a rolling 30-day snapshot. Quick view of momentum — or drop-offs.

Active Subscribers

Track who's actively renewing. Clean, real-time numbers so you know who's sticking around.

Monthly MRR

See your monthly recurring revenue at a glance. Know exactly what's coming in — and where it's heading.

Subscription Churn Rate

Understand how many customers you're losing — and when. Spot trends and take action early.

12-Month MRR Trends

Visualize monthly recurring revenue growth over the last 12 months. See seasonality, impact of promos, and more.

Real-time Subscription Activity Feed

Real-time stream of customer subscription actions. Know what's happening the moment it happens.

Subscription Plan Performance

Compare how each subscription plan performs — by revenue, churn, and signups. Double down on what's working.

Top 10 Products by Subscription Revenue

See the ten products bringing in the most subscription revenue. Double down on what's working.

Most Popular Subscription Frequencies

See how often customers are getting deliveries. Optimize your plans around real usage.

Subscription Product Performance Breakdown

Drill into individual product performance. Spot your best sellers. Flag churn risks. Optimize what's working.

Top Performing Subscription Products

Know which products are driving your subscription revenue. Great for bundling, upsells, and forecasting inventory.

Subscription Variant Breakdown

See which variants drive the most revenue and retention. Compare churn, active subs, and MRR — all in one view.

Build-a-Box

Build-a-Box Subscription Bundles with Ongoing

Let customers mix & match products in one subscription — fully customizable.

A subscriber's coffee bundle with options to edit it or skip an order

Mix & Match Bundles

Let customers build their own bundle. You control what goes in and how it's sold.

Pack Size Discounts

Offer dynamic discounts based on how many items are in the bundle — not just frequency.

One-Time + Subscription Options

Offer one-time or recurring bundles — customers choose what works best.

Custom Branding & Styling

Add your logo, choose your colors, and localize the language. Make Build-a-Box feel like your brand.

Min & Max Item Limits

Set how many items a customer must choose — and the max they can add. You define the box.

Dynamic Pricing & Discounts

Prices update live based on what's in the box. Discounts apply automatically.

Endless Scrolling for Product Discovery

Let customers browse all available SKUs without paging. More visibility = more items in the cart.

Auto-Sync with Shopify

Your bundles always stay up to date — product info, pricing, and images sync automatically.

Mobile-Optimized UX

Smooth, responsive design for every screen — built mobile-first.

Offer Multiple Bundle Types

Create as many bundles as you want — by category, theme, or product line. Coffee, tea, skincare... whatever you sell.

Matches Your Shopify Theme

Build-a-Box blends seamlessly into your Shopify theme — no styling needed. Just install and go.

Prepaid & Pay-per-Delivery

Bundles support both prepaid and standard subscription models — your pick.

Design

Design & Customization with Ongoing

Match your brand. Customize everything from widgets to wording.

Theme-Compatible Widgets

Widgets automatically match your Shopify theme — no extra styling needed.

Customize Widget CSS

Tweak styles down to the pixel. Full CSS control to match your brand exactly.

Custom Labels for Subscription Plans

Rename plans however you want — make it clear for your customers, your way.

Custom Logo

Add your logo once — and it shows up everywhere your customers interact: portal, emails, bundles, and beyond.

Widget Previews in Theme Builder

See real-time previews inside Shopify's theme editor. No surprises.

Custom Email Templates

Customize every email to match your tone, brand, and voice — no code needed. Prebuilt templates included.

Multi-language Widget Support

Fully customizable language support — for widgets, emails, bundles, customer portal and everything in between.

Zero-Code Widget Customizations

Make changes fast — colors, layout, buttons — without touching code.

Mobile-Optimized UI/UX

Designed for mobile first. Seamless checkout, even on small screens.

Bundle Rules & Logic

Set how bundles work — pick limits, plan discounts, delivery frequency, and more. Total control.

Flexible Bundle Setup

Let customers build their own bundle. You control how many items, what they can pick, and how it's priced.

Branded Bundle Experience

Customize colors, layout, language, and logos — your Build-a-Box setup, fully on-brand.

Customer support

Customer Support with Ongoing

Awesome support to help you launch faster, grow quicker, and never get stuck.

Awesome Support via Chat and Email

Get expert help when you need it. No bots, no delays, just real humans ready to solve real problems.

A merchant asking to change plan wording and the support team confirming it's done
Customer voices

Check out our reviews on the Shopify app store

See what our people are saying about Ongoing Subscriptions

See All Reviews 5.0 from 64 reviews
“Our move to Ongoing has enabled Taste Republic to drive subscription sales which is always preferred as they provide recurring revenue, don't require acquisition dollars, are a direct indicator of consumer loyalty & passion for our brand.”
Alex Becker, DTC Manager@Taste Republic
“This will be our third year with Ongoing. The app is easy to set up and the subscriptions are playing an important role within our Customer Retention strategy. Ongoing is also open to app development ideas for future. We are happy customers.”
Trish Grooves, DTC Manager@Biteback Products
“Working with this team has been a blessing. They understand what I'm asking & make changes according to our special needs with a super quick turnaround time. It's also just nice to connect with real people. Would highly recommend this app!”
Don Freeman, DTC Manager@Folklife Magazine
“Ongoing Subscriptions is by far the best in customer service and insights. I can't stress enough about guidance and customer service. Support for this app is great. This app is a must for anyone looking to grow revenue and drive sales with subscriptions!”
Ken Gonzales, Owner@Your Blissful
“We love Ongoing Subscriptions! Every time we've had questions or needed troubleshooting help, their team made the process effortless for us. The support is incredible, knowledgeable & able to answer our concerns right away.”
Briana Silkman, DTC Manager@Satori Skin
“Currently using this app for our subscriptions and I must say I am impressed especially with their customer support. You can tell that they value all their customers and would help out in any way they can. Big thank you to the Ongoing team!”
Dawn Nelmes, Owner@New Dawn Organic Skin
Pricing

Pricing that works for every Shopify store.

Try it free for 14 days and pay only when you're ready.

  • Starter

    $49 /month

  • Growth

    $99 /month

  • Scale

    $299 /month

Turn subscriptions into revenue today.

14-day free trial · From $49/month

Start your free trial

5.0 on the Shopify App Store · 64 reviews

  • No surprises
  • No headaches
  • No fuss
  • Fast setup